“Dumb Ways To Die” Train Safety Campaign

Let’s face it, there are many stupid things you can do to wind up in your untimely death. Metro Trains in Melbourne, Australia have created this catchy song and video outlining a number of the dumbest ways to die before showing the characters being foolish around trains at the end leading to their deaths. The campaign was designed to encourage safety around trains. Has it managed to do that? Well perhaps not, with some sources arguing that it may even incite stupidity as people attempt copycat behaviour. But regardless of the efficacy of the campaign, it sure is one catchy tune.